Samsung hopes to charm Customers with Galaxy Alpha and its Metal Frame

The South Korean company has decided to change its strategy in order to attract new customers. Thus, it dropped its plastic case in the favor of a more stylish metal frame. The new Galaxy smart phone was launched on the 13th of August 2014, after a disappointing third quarter for Samsung, which experienced quite a drop in its smart phone sales. In order to boost its sales and solve its problems the South Korean company changed the chief of its design team in the month of May.

Samsung really wants to attract new clients and for this reason it opted for the metal frame and a design that is quite different from the one of its previous products. Buyers have complained that Samsung products looked cheap in spite of their features and costs.

But, if a customer takes a more attentive look, he/she will see that the new Samsung phone is not so much different from its predecessors. The home button has not changed that much while the plastic back is a reminder of the Galaxy S5. It is true that the Korean company has made some changes but they are not that striking.

Another change consists in the weight of the phone, which has about 115 grams. It also has got a slender figure of 6.7 mm. When it comes to specs, it must be pointed out that the phone runs of Android 4.4.4. It has an Exynos processor with four cores of the ARM Cortex-A15 type, which have a power of 1.8 gigahertz. It has also got four cores of the Cortex-A7 types, having a power of 1.3 gigahertz. The screen has an acceptable wideness of 4.7 inch and a resolution of 720 pixels.

There are two cameras: one at the back having 12 megapixels and one at the front having 2.1 megapixels. There is no micro SD card slot. However, the random access memory has 2 gigabytes and an integrated storage of 32 gigabytes.

The weak points of this new Samsung smart phone are its low resolution and the small screen. However, the phone is a bit pricy. Clove, the retailer selling the product in the UK asks the sum of 500 pounds just for the preorder, tax included. The official price has not been announced yet, but the amount of money paid for the preorder hints that this will not be a cheap phone at all. Specialists consider that the price is a bit too much, considering that the phone is not that outstanding.

Samsung has declared that the Galaxy Alpha will be launched in the month of September. However, nobody knows where this phone is going to hit the stores first.

Galaxy Note 4 Mysteries to be cleared on September 3rd

It has been said that Samsung Galaxy S5 does not have very impressive sales. However this is not at all connected with the quality of the gadget. Lots of analysts and buyers considered that the smart phone’s design is a bit out-dated and the TouchWiz is a bit annoying. However, these are small inconveniences in comparison with the saving modes of the battery, with the fact that the phone is designed to resist the impact of water and dusts. Also the camera having an ISCCELL technology and sixteen megabytes and the GS 5 make the Samsung Galaxy S5 one of the best smart phones on the marker, very hard to compete with.

However, one must not forget about the Samsung Galaxy Note 4, which is supposed to hit the market in the month of September. Last year, the Korean Company announced its phablet during the IFA Conference held in the German capital of Berlin. This year the company has something else in its mind: a pre-IFA presentation of the new gadget. Thus, the phone will be announced on the 3rd of September 2014. The Korean company has started to send out invitations already.

This new gadget, the Galaxy Note 4 is considerate to be the ultimate Samsung device for this year and most specialists are sure that it will have some features that will amaze buyers. The Galaxy Note 4 will have a large display of 5.7 inch, similar to all other Samsung products. This device will be special due to its Quad HD resolution.

The gadget will be equipped with a processor of the Qualcomm Snapdragon 805 type. This is going to make the on-screen graphics even better and the batter is going to have a longer life. Samsung decided not to use a Quad HD for its device considering the poor results obtained by LG and its LG G3. The battery of this gadget last for about six hours at a maximum.

The new Samsung gadget will be equipped with a front-facing camera having 3.68 Mp and with a back camera having 16 MP. However, the back camera utilizes the sensor of the Sony Exmor camera and not the ISOCELL technology that belongs to Samsung. Nonetheless, there might be confusion between the rumors referring to the Note 4 and the ones making reference to the latest Galaxy Smart Phone.

The Galaxy Note 4 is going to have UV ray sensors to help the users identify the amount of UV raise that might be harmful for the skin. The S-Health will be present as well. This application registers the environment temperature and tells the user if it is appropriate or not. The UV ray sensor is ideal for sunbath fans. The S-Health is a very valuable application since it allows users to register the level of their stress during the day and the sleep patterns during the night. Fitness enthusiasts will probably use the smart watches they have and the Galaxy smart phones in order to keep a track of their fitness activity.

Rumors claim that the Note 4 will come in two models. Thus, there will be the Note 4 with the AMOLED display which will probably hit the store in early September and the Note 4 with a flexible display which will be available later in the year.

September 3rd – A grand date for Samsung Products

 In early spring the South Korean company announced that the new Galaxy S5 will hit the stores having a somewhat different design, since customers required something slightly more elegant. Customers have also shown an increase interest in all types of tech accessories.

The September 3rd event will be focused on other gadgets as well. Thus, many say that the Gear 3 smart watch will also be a star of the Samsung gala. The Gear VR headset will probably be there too.

The Samsung smart watch has been accompanied by lots of rumors. Some have claimed that the Korean Company has had in plans to launch a cellular connect wearable named Gear Solo. If the gadget is going to be revealed on the 3rd of September, it will definitely change the universe of smart watches, since the device does not need Bluetooth connectivity.

The unveiling of the Samsung Gear VR headset is not such a huge surprise. Lots of pictures of the gadgets invaded various website and the partnership with Facebook and Oculus is no longer a secret. Samsung will probably provide the hardware while Oculus the software.

Thus, the Samsung Galaxy Note 4 will not hit the market all by itself. It will be accompanied by some really geeky gadgets like the Galaxy Alpha.  More and more details will be available as the month of September approaches.



Samsung’s Strategy to beat Google Play: Rebranding and Numerous Exclusive Applications

The Korean electronics giant tries hard to beat its rival Google Play. Thus, it has renamed its application store, calling it Samsung Galaxy Applications and making it available to more than 130 million customers living in 161 countries world-wide.

A post on the company’s official blog announced the launch of the Samsung Galaxy Applications Store, which offered countless applications to people being in the possession of Samsung Galaxy gadgets. The company declared that the new store was in fact an improvement of the former Samsung Applications and it would allow a higher customization of smart phones and tablets while also functioning as a platform for different discounts and promotions.

The Samsung Galaxy App has three sections: Top, For Galaxy and Best Picks. Each of these sections has its own subcategories. Best Picks deals with recommended promotions and applications and the Top comprises popular applications. For Galaxy is the most developed sections being divided into: Galaxy Gifts (it offers premium applications made especially for the Galaxy type gadgets), Galaxy Essentials (it contains applications labeled as must-have), Applications of Professionals (it contains applications for business and various other services) and last but not least the Galaxy Specials (it contains applications which were created with the help of Samsung SDK).

The President of the Media Center belonging to Samsung Electronics, Won Pyo Hong, reassured the users that Samsung continuously strived to offer value to its clients by giving them varied solutions as well as innovations together with innovative gadgets. He also said that the rebranded Samsung store was an extension of their promise, since it offered users exclusive applications to boost their mobile experience.

During the first months of 2014, Samsung teamed with Amazon and launched on the market a service of custom built ebook, named “Kindle for Samsung” which was created for all its Galaxy gadgets. In early spring (in March to be more precise), the Korean company hit the market with a free music service created for the users of Galaxy smart phones. The service is similar to iTunes produced by Apple, to Pandora or Spotify. Samsung’s service called “Milk Music” offered about two hundred free radio stations to its US located customers having Galaxy labeled gadgets.

Rude Samsung Commercial for the New Galaxy S5

The new advertisement for the Galaxy S5 mobile phone has had its release today. The commercial, makes fun of the iPhone for having an unchangeable type of battery whose energy runs out short. The advertisement represents desolate iPhone customers sitting near white walls in an international airport while they are recharging their iOS gadgets, while the Galaxy S5 customers avoid battery energy recharging because of Samsung’s energy preserving feature and of the exchangeable battery belonging to Galaxy S5.

An iPhone customer who is in the process of researching the battery of his mobile device looks enviously at a relaxed Samsung customer, asking him in disbelief if he is changing the battery and if the device he has in his hands is the new Samsung? All these happen while some other Samsung customer changes on energy preserving module to save the battery energy. The advertisement tells viewers to stop being wall huggers.

Presented in February this year, the Galaxy S5 produced by Samsung is leading device with a finger mark indicator, a waterproof covering, and a pulse rate indicator. One of the unit’s most appreciated functions is the Saving Power Mode, which triggers a grey scale display with limited application accessibility when the cell phone’s battery energy is low.

In the new energy preserving mode, customers only have accessibility to primary cell phone functions, such as giving and receiving phone calls, obtaining email access, and web surfing. It limits the cellular connection to 3G by shutting off the LTE, and it hinders WiFi and Wireless as well. Samsung claims that all these provide an additional 24 hours stand by time with the battery having only 10% of its initial energy.

Apple lacks a similar energy preserving feature on its iPhone. Moreover, it does not have detachable battery energy like the one coming in with Samsung Galaxy S5. However, customers do have fast accessibility to WiFi and of course Bluetooth, along with options to turn off battery energy depleting functions such as background application usage and services used to identify location. iOS 8 has an additional function that allows customers to see which applications are sucking the most energy out of their batteries.

Samsung has the habit make use of iPhone mockery in order to advertise its Galaxy line of mobile phones, with its world renowned advertising series illustrating iPhone possessors waiting in extremely long queues for their new iPhones while enviously giving an eye to the new Samsung gadgets.